Viviscal gorgeous growth densifying shampoo helps promote the appearance of healthy looking hair growth for thicker and fuller looking hair the shampoo is infused with botanical fragrance that leaves a fresh refreshing scent r r anatel technology r r this shampoo is developed with a proprietary complex anatel that includes clinically tested ingredients sourced from natural sources such as pea sprouts it also includes biotin zinc and keratin to help promote the appearance of fuller lo