The height of clean with moisturisers to help prevent the skin from drying because men u shower gel is ultra concentrated a little goes a long way after the initial fresh fragrance mint permeates through to give you a lift so whether used first thing in the morning in the evening or after exercise you will feel reactivated and invigorated pump 1 2 shots into wet palm or lather net in the shower and generate lather then apply over the body keeping out of the eyes apply more shower gel