Almost half of uk adult population 49 suffer from back pain bad posture stress emotions trigger this pain the back is literally the central core of our body supporting everything else tension or pain in other areas of our body is compensated for in our back which can lead to more aches and pains that is why at pure massage we follow the trunk and brunch method developed by beata aleksandrowicz our priority is to understand and address the tension in your back and how it radiates out