Treat your hair to long lasting voluptuous volume with the pureology pure volume shampoo with its innovative formula that addresses the challenges experienced by fine or colour treated hair this pure volume shampoo works to lift your hair from the roots thickening each strand of hair for locks that boast lavish volume pureologys patented anti fade complex maintains colour vibrancy whilst gently cleansing hair removing oil build up at the roots that can weigh hair down eucalyptus and whea