The nipple shields help support pain free breastfeeding by making it easier for the baby to latch on and protecting and relieving the severely stressed nipples the special tulip shape means that the baby experiences the smell of its mother close up now with a new attractive storage box for increased portability and hygienetulips nipple shields protect sore or cracked nipples during breastfeeding delicate and soft silicone feels completely naturaldesigned to ensure your baby will still smell