Laird du temps by nina ricci eau de toilette launched in 1948 lair du temps by nina ricci is a floral fragrance for women ever since the fragrance was launched it has become a best seller and an all time classic it is not a complex fragrance and its notes are clearly defined using natural materials where possible it was intended to leave a memory of the wearer when they passed by at one point it was estimated that one bottle of lair du temps was sold somewhere in the world every second