This is still one of our newest bottles when you have been in business for over 50 years new is a relative term but this bottle has taken lots of what we have learned from other bottles and combined it into one clever package fits into cup holder has a loop top cap that wonrsquot get lost has a straw that rotates out so you can drink on the go great for heads up drinking in the car the straw goes back in its own ldquogaragerdquo to protect it from our sticky world straw loc