Brazilian waxing london brazilian waxing is the removal of body hair based around the pubic region the brazilian waxing procedure involves the use of hot or cold strip wax to remove the hair from the pubic region the brazilian wax generally leaves a thin strip of hair on the pubic area opposed to the hollywood wax which strips all hair from the pubic area this thin strip is commonly known as the landing strip brazilian waxing on average takes roughly 45 60 minutes and the waxing treatment is