Estee lauder introduced july 2010 a new fruity floral version of their iconic fragrance pleasures pleasures bloomthe notes of this fragrance are grapefruit raspberry lychee violet flower pink peony rose jasmine green lily musk patchouli and creamy vanilla pleasures bloom arrives in a reinterpretation of the original flacon with a metallic cap decorated with a pink fuchsia flower while the outer carton has a floral pattern