Escada launched a new fragrance for women called joyful in 2014 inspired by a positive outlook on the world optimism and enjoyment of the moment the face of the perfume is australian supermodel miranda kerr who confirmed that the perfume encourages positivity and confidence to see the bright side of lifeescada joyful is a bright floral scent created with the aim to enhance your mood the top notes are fruity aromas of black currant melon and mandarin the heart is floral and includes acco