Colgate total pro gum health toothpaste is a unique toothpaste that has been clinically proven to improve gum health the specially developed formula in colgate total pro gum health toothpaste is safe to use daily however unlike most toothpastes it has a medical licence to improve gingival health and reduce the progression of periodontitis colgate total pro gum health toothpaste also contains the proprietary technology triclosan copolymer to provide 12 hours of antibacterial activity thi