Wilton icing pasteis perfect for adding rich colour to your edible treats make cakes cupcakes cookies and more look even more spectacular by adding just a touch of colouring this colouring paste is made to produce deeper richer colour with only a small amount the concentrated gel formula helps you achieve the exact shade you want without watering down your icing youll find a rainbow of colours ready to blend together for creating your own custom shades28 gcolour royal blueconcentrated