Aveeno lotion is made using colloidal oatmeal which is known for its soothing properties and moisturises dry skin for 24 hours the power of oatmeal naturally active colloidal oatmeal has several powerful properties in helping to manage dry skin moisturises skin oat proteins leave a protective barrier on the skin which prevents water loss to help maintain moisture cleanses dry skin oatmeal milled into an ultra fine powder will adhere to dirt and oil on the skins surface which can